You’ve likely been hearing the term “SEO” a lot lately. SEO, or Search Engine Optimization, may seem like a trendy internet buzzword, but truly, it’s something you should care about. When it comes to your website, SEO is the main factor in whether or not it gets seen. There are several components that play into a site’s SEO. Keywords, landing pages, content marketing, website design, loading time, and so much more. All of these come together to determine where your website lands when online searches are made. And this matters because 93% of online experiences begin with a search engine. And even more, 75% of people never scroll past the first page of search engines!