If you’ve had the pleasure of watching Super Bowl commercials in the presence of any Port City Marketing geeks, you’d think we were the E! Fashion Police critiquing dresses on...Read More
In digital marketing, content is king. And in his kingdom, clicks are his ransom. Which takes us to the concept of linkbait. Linkbait is content that people link, share, or...Read More
Some marketers will have you believe that email is no longer a viable marketing tool and they site the emergence of social media as the reason. While I believe social...Read More