Port City will fulfill your company vision and help you grow your business through comprehensive digital marketing services and a well designed website and that is accessible to all.Read More

Online advertising is a very popular way for businesses to reach a large audience. The online advertising market is huge, and people look at billions of ads every day.Read More

Your website is the first thing visitors see, and the first impression it creates will follow them through all their future interactions.Read More

Search engine optimization has undergone a great deal of change in recent years, but one thing that hasn't changed is that keywords are still a core element.Read More

Content marketing has become a vast industry, yet it’s still growing at a steady pace. Most companies continue to gradually increase their content creation budgets just to keep up with the competition, though most also claim that their evolving content strategies are leading to ever greater effectiveness. Although there’s no need to be good at...Read More

Marketers often get asked about the value of search engine optimization (SEO) vs. paid search advertising as if it were an either/or proposition.  While SEO is valuable, it shouldn’t be your only tactic for inbound marketing.  If your organization has the budget, you should consider adding paid search to your marketing mix. Today, 80% of...Read More

Whether you own a corporation or manage a small business, you need to understand marketing psychology. Offering a superb service or product is only one part of your business; promoting and persuading is another. The psychology of marketing is about knowing how potential clients think and behave. They make emotional decisions and react in various...Read More

The digital space has become so prevalent that it has developed into a business platform. Young social media influencers are earning a living creating content and advertising products. In the last few years, businesses like Wendy’s and Taco Bell went viral on social media merely by entertaining and interacting with their followers. Why not use...Read More

Port City was honored to accept first place 2017 Best of San Joaquin award for Marketing and PR firm. Thank you to all those who voted and of course our amazing clients who made this possible.  Read More

Read Original article by the Stockton Record Here. ‘Unselfish commitment’ marks Young ATHENA winner Kristen Dyke thought Monday’s meeting at the Child Abuse Prevention Council, for which she is president of the board, was to discuss agency business. That was just a ruse. In the conference room, her husband (Gerrit), dad (Charlie Smith), CAPC staff...Read More